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Author(s):

Rutuja Jakate | Vaishnavi Bhadale | Rohit Bhawar | Vaibhavi Nalawade
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Abstract:
In Recent Years, Digital Technology Has Significantly Reshaped How Agricultural Products Reach Consumers. This Research Paper Presents The Design And Development Of A Farm Store E-commerce Website Aimed At Bridging The Gap Between Local Farmers And End-users Through A Direct Online Platform. By Eliminating Middlemen, This Model Not Only Ensures Fair Pricing For Farmers But Also Promotes The Consumption Of Fresh And Locally-sourced Produce. The Website Offers Features Such As Real-time Product Listings, Secure Payment Options, Order Tracking, And User-friendly Navigation Tailored For Both Tech-savvy Customers And Rural Sellers. The Study Explores The System’s Functional Requirements, User Interface Design, And The Challenges Of Integrating Rural Supply Chains Into A Digital Framework. The Proposed Solution Supports Transparency, Boosts Local Economies, And Leverages Digital Inclusion As A Tool For Rural Development. This Paper Also Highlights The Broader Impact Such Platforms Can Have On Agricultural Marketing And Sustainable E-commerce Growth.