Evaluating Customer Satisfaction And Loyalty In Steel Construction Services In Fabtech Building Systems Pvt Ltd,  Kalamassery ,cochin

Nandana P S; Srinivas M B

Volume 11, Issue 4 (April 2025)

Evaluating Customer Satisfaction And Loyalty In Steel Construction Services In Fabtech Building Systems Pvt Ltd, Kalamassery ,cochin

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Volume 12 Issue 07

July 2026

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Author(s)

Nandana P S Srinivas M B

Abstract

This Study Evaluates Customer Satisfaction And Loyalty In The Steel Construction Services Offered By Fabtech Building Systems Pvt Ltd, A Prominent Player In The Pre-engineered Building (PEB) Sector Based In Kalamassery, Kerala. As The Demand For High-quality, Durable, And Cost-effective Steel Structures Rises, Understanding Client Perceptions Has Become Crucial For Maintaining A Competitive Edge. The Research Investigates Key Factors Such As Service Quality, Project Completion Timelines, Communication, Pricing, And Post- Construction Support, And How These Influence Customer Loyalty And Repeat Business. Using Primary Data Collected From 60 Respondents And Applying Statistical Tools Like Percentage Analysis, ANOVA, Chi-square Test, And Correlation Analysis, The Study Finds A Strong Relationship Between Customer Satisfaction And Loyalty. Recommendations Are Provided To Enhance Service Delivery And Strengthen Long-term Customer Relationships.

Keywords

Customer Satisfaction Customer Loyalty Steel Construction Services Fabtech Building Systems Service Quality After- Sales Support Project Management Construction Industry Client Retention Pre-Engineered Buildings (PEB) Project Timeliness Custome

Paper ID

IJSARTV11I4103062

Publication Date

April 10, 2025

Research Area

Marketing

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