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Volume 12 Issue 07
July 2026
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Author(s)
Pittala Prathyusha
Abstract
Digital Marketing Is An Umbrella Term For Marketing Using Digital Technologies. Digital Marketing Basically Helps A Company To Promote Its Products Or Brands Through Various Online Channels. Digital Marketing Introduced In The Year 1971. The Current Study
Keywords
Digital Marketing
Benefits
Challenges.
Paper ID
IJSARTV6I336062
Publication Date
March 17, 2020
Research Area
MBA