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Volume 12 Issue 07
July 2026
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Author(s)
Prof. VVS Sesha Mohan P. Jeevan Pradeep
Abstract
Most Of The Banks Use Corporate Social Responsibility (CSR) Practices As A Marketing Tool And Many Are Only Making Token Efforts Towards CSR In Tangential Ways Such As Donations To Charitable Trusts, NGOs, Sponsorship Of Events, Etc. Very Few Banks Have A
Keywords
Banking Sector
Corporate Social Responsibility
Relationship Management
Paper ID
IJSARTV2I74642
Publication Date
July 12, 2016
Research Area
CSR