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Volume 12 Issue 07
July 2026
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Author(s)
Dr. J. Lilly Charulatha D
Abstract
This Study Investigates The Consumer Buying Behavior And Preferences Towards Biodegradable Napkins In Coimbatore, India. With Growing Environmental Concerns And Increasing Awareness Of Sustainable Products, Understanding Consumer Choices Regarding Eco-fri
Keywords
Consumer Buying Behavior
Biodegradable Napkins
Sustainability
Coimbatore
Environmental Awareness
Marketing Strategies.
Paper ID
IJSARTV9I972297
Publication Date
September 3, 2023
Research Area
Marketing