Impact Factor
7.883
Call For Paper
Volume 12 Issue 07
July 2026
Download Paper Format
Copyright Form
Author(s)
Dr. A. Vini Infanta M. Raghul R. Aksetha
Abstract
In The Indian Smartphone Market, Brand Loyalty And Customer Retention Are Critical For Sustained Success. With Fierce Competition Among Numerous Brands, Understanding Factors Influencing Consumer Loyalty Is Essential. Moreover, The Impact Of Customer Serv
Keywords
Brand Loyalty
Customer Retention
Smartphone Market
Post Purchase Experience
Product Satisfaction
Paper ID
IJSARTV10I795304
Publication Date
July 16, 2024
Research Area
Commerce With Professional Accounting