Impact Factor
7.883
Call For Paper
Volume 12 Issue 07
July 2026
Author(s)
Amalnath.P Dr. K.S Sreejamol
Abstract
This Research Investigates The Integrated Marketing Communication (IMC) Strategies Implemented By Trinity Eye Hospital In Palakkad, Kerala, And Their Consequential Effects On Patient Engagement And Awareness. Through A Meticulously Designed Questionnaire-
Keywords
Integrated Marketing Communication (IMC)
Healthcare Marketing
Demographic Patterns
Strategic Marketing Communication
Paper ID
IJSARTV10I592108
Publication Date
May 25, 2024
Research Area
Management Studies