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Volume 3, Issue 6 (June 2017)

A Study On Indentifying The Effective Factors In Implementation Customer Relationship Management (crm) Implementation Issues With Special Reference To Insurance Industry In Thanjavur

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Volume 12 Issue 07

July 2026

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Author(s)

G.Balakrishnan Dr.V.Nagajothi

Abstract

This Paper Addresses The Implementation Of Customer Relationship Management (CRM) In Insurance Companies. Thus, We Reviewed Several Specialized Papers Addressing Thanjavur Regional For Customer Relationship Management. We Focus On Strategies Used In Sales


Keywords

Financial Services Economy CRM Retail Investor. Insurance Industry.

Paper ID

IJSARTV3I615881

Publication Date

June 30, 2017

Research Area

Business Administration

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