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Volume 12 Issue 07
July 2026
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Author(s)
Dr. A. Helda Mary Mohammed Lukhman NK
Abstract
Indian Consumers Were Known To Exhibit A Distinctively Higher Preference For Imported Goods And Foreign Brands. During This Study, Consumer Preferences Toward Apparel Brands Were Considered Based On Supporting Factors Like Name, Product Category, Preferen
Keywords
Allen Solly
Consumer
Satisfaction
Paper ID
IJSARTV8I654936
Publication Date
June 2, 2022
Research Area
Professional Accounting