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Volume 12 Issue 07
July 2026
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Author(s)
Dr.K.S.Nirmal Kumar Monisha Violet. J
Abstract
The Project Work Is Entitled A " A STUDY ON CUSTOMER PREFERENCES FOR COSMETIC BRANDS WITH REFERENCE TO COIMBATORE CITY" With Special Reference To The Cosmetic Brands. The Primary Objective Of This Study Is To Measure And Analyse The Perceptions And Attitude Of The Public For Cosmetic Brands. The Main Objective Is To Compare The Cosmetic Brands Between Customers.
Keywords
Cosmetic Brands
Customer Preferences
Brand Choice
Market Research
Customer Satisfaction.
Paper ID
IJSARTV11I5103432
Publication Date
May 2, 2025
Research Area
Commerce