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Volume 10, Issue 5 (May 2024)

A Study On Consumer Preference Towards Online Purchase Over Traditional Purchase

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Volume 12 Issue 07

July 2026

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Author(s)

Meena R Chelaanithyashri p Vijayasree c Yamuna M

Abstract

This Study Investigates Consumer Preferences Towards Online Purchase Compared To Traditional Purchase Methods. With The Rapid Growth Of E-commerce, Understanding Consumer Behavior In The Online Shopping Environment Is Crucial For Businesses. The Research


Keywords

Here Are Some Keywords For A Study On Consumer Preference Towards Online Purchase Over Traditional Purchase: E-commerce Online Shopping Traditional Retail Consumer Behavior Preferences Convenience Accessibility Trust Security Pricing Variety Us

Paper ID

IJSARTV10I591106

Publication Date

May 17, 2024

Research Area

MBA

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