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Volume 11, Issue 3 (March 2025)

A Study On Brand Awareness And Preference Of Consumer Durable Goods At Lg

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Volume 12 Issue 07

July 2026

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Author(s)

Ms.B.Sooriapriya K. Adhith

Abstract


Keywords

This Study Investigates Consumer Preference And Brand Awareness Regarding LG’s Consumer Durable Goods Focusing On The Factors Influencing Consumer Decisions In The Electronics And Home Appliances Market. As A Global Leader In This Sector LG Has Establis

Paper ID

IJSARTV11I3102799

Publication Date

March 14, 2025

Research Area

ARTS

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