A Study On Artificial Intelligence On E-commerce And It's Impact On Digital Economy

Abstract

Artificial Intelligence (AI) Is A Large Subject Of Computer Science To The Development Of Intelligence Computers Capable Of Doing Task That Would Typically Need Human Intelligence. AI Programming Focuses On Three Cognitive Process, Learning, Reasoning, And Self – Correlation. Many E- Commerce Firms Today Employe Artificial Intelligence To Better Understand Their Customers And Meet Their Expectations. Machine Learning, The Most Popular Subject Of AI Technology, Can Make Sense Of All The Data That Online Stores Collect And Use It To Provide Insights That Improve Customer Experience, Streamline Internal Business Operations And Combat Fraud. This Paper Basically Aims To Identify Some Key Digital Of AI In E- Commerce By Reviewing Research Articles From Various Sources. The Study Conducted That AI Based On Digital E Commerce Improving The Efficiency. The Are Investing More And More With Coming Time To Help Their Business To Grow And Boom In The Recent Years.

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