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Volume 8, Issue 5 (May 2022)

A Study Of Customer Buying Behavior Toward Selected Fmcg Products During Covid-19 Pandemic With Reference To Coimbatore

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Volume 12 Issue 07

July 2026

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Author(s)

Dr.W.Saranya Sarveshvaran. C

Abstract

The Main Objective Of The Article Was To Explore The Buying Behavior Of Customer Or Consumer Consequence Of Novel Coronavirus (Covid-19) On The FMCG Products In Coimbatore. It Started With General Introduction To The Research, Objectives, Statement Of The


Keywords

Buying Behavior FMCG Products COVID-19 And CI

Paper ID

IJSARTV8I554826

Publication Date

May 30, 2022

Research Area

Professional Accounting

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